{"title":"O\u0026amp;M (Original \u0026amp; Mineral)","description":"\u003cp\u003e\u003cstrong\u003eO\u0026amp;M \u003cem\u003e(\u003c\/em\u003e \u003cem\u003eOriginal \u0026amp; Mineral)\u003c\/em\u003e\u003c\/strong\u003e is an Australian professional haircare brand created with a clear mission: to combine performance with respect for hair health. Designed to meet the needs of all hair types, including textured hair, O\u0026amp;M products combine innovation, natural ingredients, and effectiveness.\u003c\/p\u003e\n\n\u003cp\u003e Formulated without harmful ingredients such as ammonia, PPD, or resorcinol, the O\u0026amp;M ranges offer concrete solutions for: \u003cstrong\u003edehydration and lack of shine\u003c\/strong\u003e , scalp sensitivity and irritation, \u003cstrong\u003ebreakage and weakened hair\u003c\/strong\u003e , and the need for definition, softness, and long-lasting hold. The \u003cstrong\u003eCurl Curl\u003c\/strong\u003e range is dedicated to curly, wavy, and coily hair. Formulated without harmful ingredients, it deeply hydrates, defines curls, and reduces frizz, all while respecting scalp health.\u003c\/p\u003e\n\n \u003cp\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eKey ingredients:\u003c\/span\u003e\u003c\/strong\u003e coconut oil, shea butter, macadamia oil, aloe vera, and vitamin E, selected to nourish, protect, and enhance the hair fiber. O\u0026amp;M offers professional expertise for healthy, shiny, and vibrant hair – naturally.\u003c\/p\u003e","products":[{"product_id":"curl-curl-shampoo","title":"Curl Shampoo","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cstrong\u003eNEW\u003c\/strong\u003e –\u003c\/span\u003e \u003cstrong\u003eOriginal \u0026amp; Mineral Curl Shampoo\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003eThis is the new must-have for curly hair. Enriched with nourishing avocado oil, as well as chia and flax seeds, it gently cleanses without altering the natural shape of your curls. Its creamy texture and pleasant fragrance transform washing into a truly enjoyable experience.\u003cbr\u003e It leaves hair soft, bouncy and ready to receive all the care it needs.\u003c\/span\u003e\u003c\/span\u003e \u003cbr\u003eVegan formula, free of sulfates, silicones and parabens.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eDirections for use:\u003c\/span\u003e\u003c\/strong\u003e Wet hair thoroughly, apply to scalp and roots, massage gently then rinse.\u003cbr\u003e Repeat the process for optimal results and enhanced curls.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eCapacity 250ml.\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52848777232714,"sku":null,"price":28.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_Curl_Curl_Shampooing.png?v=1758379354"},{"product_id":"curl-curl-conditioner","title":"Curl Conditioner","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eNew! A boost of hydration and movement for your curls.\u003c\/span\u003e\u003c\/span\u003e  \u003cbr\u003e\u003cstrong\u003eOriginal \u0026amp; Mineral's Curl Curl Conditioner\u003c\/strong\u003e \u003cspan\u003eintensely nourishes without weighing hair down, while taming frizz and making it easier to detangle.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThanks to its formula rich in vegetable oils and glycerin, it restores strength, softness and definition to each strand.\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThe result: soft, shiny, and vibrant curls.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cstrong\u003eKey ingredients:\u003c\/strong\u003e\u003cbr\u003e - Hydrolyzed rice proteins: strengthen and add volume\u003cbr\u003e - Avocado oil: hydrates, revitalizes and illuminates\u003cbr\u003e - Chia \u0026amp; flax polysaccharides: coat and prolong the hold of curls\u003cbr\u003e - Vegetable glycerin: captures and retains moisture for long-lasting hydration.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cbr\u003eFree from silicones, sulfates, parabens and other controversial ingredients.\u003cbr\u003e Ideal for all curls.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eCapacity 250ml.\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52849000120650,"sku":null,"price":28.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_Curl_Curl_Conditioner.png?v=1758379354"},{"product_id":"curl-curl-cream","title":"Curl Cream","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cstrong\u003eOriginal \u0026amp; Mineral\u003c\/strong\u003e\u003c\/span\u003e \u003cstrong\u003eCurl Curl Cream\u003c\/strong\u003e : the perfect cream for your curls! \u003cspan\u003e\u003cbr\u003eMoisturizing and lightweight, it intensely nourishes without weighing hair down. Your curls remain soft, defined and bouncy, with zero frizz and maximum volume all day long.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eWith its natural ingredients (rice, chia, flax, corn), it strengthens, tames, and boosts the shine of your textured hair. Plus, its melting texture applies easily and leaves a soft, lightweight feel.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eDirections for use:\u003c\/span\u003e\u003c\/strong\u003e \u003cspan\u003eApply to damp or towel-dried hair, then allow to air dry or use a diffuser. For extra hold, complete your look with Curl Curl Gel. Your curls will be hydrated, defined, and ready to shine.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eCapacity 250ml.\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52849009918282,"sku":null,"price":30.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_Curl_Curl_Cream.png?v=1758379354"},{"product_id":"curl-curl-gel","title":"Curl Curl Gel","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003eOriginal \u0026amp; Mineral's Curl Curl Gel\u003c\/strong\u003e \u003cspan\u003eis a perfect gel for sculpted, soft and bouncy curls all day long!\u003c\/span\u003e\u003c\/span\u003e \u003cbr\u003eThis lightweight styling gel provides hold and movement without stiffness. Enriched with chia, flax seeds, and avocado oil, it tames frizz, hydrates, and enhances your curly, wavy, or coily hair.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eInstructions for use:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e \u003c\/span\u003e\u003c\/strong\u003eApply to damp hair, scrunch upwards to define curls, then let it air dry or use a diffuser for optimal volume.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cbr\u003eIdeal for: keeping your curls in shape, controlling frizz and preserving moisture.\u003cbr\u003e Key ingredients: chia \u0026amp; flax polysaccharides, avocado oil, provitamin B5, vitamin E, vegetable glycerin.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cbr\u003eFormula free from silicones, sulfates, parabens, MIT, phthalates, triclosan and gluten.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eCapacity 250ml.\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52849032692042,"sku":null,"price":30.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_Curl_Curl_Gel.png?v=1758379354"},{"product_id":"curl-curl-spray","title":"Curl Spray","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003eOriginal \u0026amp; Mineral Curl Spray\u003c\/strong\u003e : the ally to revive your curls in one step!\u003cbr\u003e This light, hydrating mist revives your waves and curls two or three days after shampooing. Enriched with chia, flax, and avocado, it moisturizes, enhances volume, and tames frizz while leaving a fresh and delicate citrus scent.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eDirections for use:\u003c\/span\u003e\u003c\/strong\u003e spray on dry or damp hair, scrunch your curls to revive their shape and enjoy an immediate soft, shiny and bouncy effect.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cbr\u003eIdeal for: refreshing, reshaping and hydrating curls between shampoos, while controlling frizz.\u003c\/span\u003e \u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eKey ingredients:\u003c\/strong\u003e\u003c\/span\u003e chia \u0026amp; flax polysaccharides, avocado extract, provitamin B5, vegetable glycerin.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cbr\u003eFormula free from silicones, sulfates, parabens, MIT, phthalates, triclosan and gluten.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan data-sheets-root=\"1\"\u003eCapacity 150ml.\u003c\/span\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52849061658954,"sku":null,"price":30.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_Curl_Curl_Spray.png?v=1758379354"},{"product_id":"the-power-base-mask","title":"The Power Base Mask","description":"\u003cp\u003e \u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003eThe Power Base Mask from Original \u0026amp; Mineral\u003c\/strong\u003e is an essential protein mask for weakened hair or hair in transition to natural. \u003cbr\u003eThis intensive mask nourishes, repairs and restores body to the hair fiber.\u003cbr\u003e Thanks to rice proteins, it strengthens and thickens hair, while apricot kernel oil moisturizes and restores shine. The result: stronger, more supple, and radiantly healthy hair, even after coloring or exposure to external aggressors.\u003cbr\u003e Ideal for: fine, damaged or coloured hair that lacks vitality.\u003cbr\u003e\u003cbr\u003e \u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/span\u003e Apply after shampooing to towel-dried hair, leave on for 5 minutes for an express treatment or 15 minutes for deep regeneration.\u003cbr\u003e \u003cstrong\u003eClean Beauty:\u003c\/strong\u003e vegan formula free from sulfates, parabens, MIT, triclosan, propylene glycol, phthalates and gluten.\u003cbr\u003e\u003cbr\u003e Capacity 250ml.\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52849121558858,"sku":null,"price":34.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_The_Power_Base_Mask.png?v=1758379353"},{"product_id":"original-detox-shampoo","title":"Original Detox Shampoo","description":"\u003cp\u003e Revive your hair and give it new life with O\u0026amp;M's \u003cstrong\u003eOriginal Detox Shampoo\u003c\/strong\u003e , the \u003cstrong\u003epurifying treatment\u003c\/strong\u003e that gently removes residue, excess oil, chlorine, and pollution. Its peppermint formula \u003cstrong\u003estimulates and refreshes the scalp\u003c\/strong\u003e , while jojoba esters preserve the vibrancy of color-treated hair. The result: light, shiny, and full-bodied hair, ready to receive your next treatment.\u003cbr\u003e Ideal for: all hair types, including colored or natural. Perfect after sports, the beach, or swimming.\u003cbr\u003e \u003cbr\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eActive ingredients:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e - Peppermint – stimulates and tones the scalp.\u003cbr\u003e - Cucumber \u0026amp; grapefruit – rich in vitamin C and antioxidants for a boost of freshness.\u003cbr\u003e - Jojoba esters – preserve color and prevent fading.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eDirections for use:\u003c\/span\u003e\u003c\/strong\u003e Apply generously to wet hair, massage into the scalp, then rinse. For a complete routine, follow with your favorite conditioner or hair mask.\u003cbr\u003e Vegan formula, free from sulfates, parabens, phthalates and propylene glycol.\u003cbr\u003e\u003cbr\u003e Capacity 300ml.\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52849166516554,"sku":null,"price":29.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_Original_Detox_Shampoo.png?v=1758379354"},{"product_id":"frizzy-logic-serum","title":"Frizzy Logic Serum","description":"\u003cp\u003e Say goodbye to frizz with \u003cstrong\u003eO\u0026amp;M Frizzy Logic\u003c\/strong\u003e Shine Serum! Formulated with organic, cold-pressed argan oil and Australian macadamia oil, it instantly smooths the hair fiber, tames flyaways, and protects your hair from humidity. Its lightweight texture envelops the hair without leaving it greasy or weighed down, for a silky, luminous finish. \u003cbr\u003eIdeal for taming curly, frizzy, or unruly hair, it provides natural shine while deeply nourishing. Perfect as a finishing touch after styling, it transforms your hair into a soft, flowing, and shiny texture, day after day.\u003cbr\u003e\u003cbr\u003e \u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eDirections for use:\u003c\/span\u003e\u003c\/strong\u003e apply a few drops to damp or dry hair, focusing on the lengths and ends.\u003cbr\u003e \u003cstrong\u003eClean \u0026amp; safe:\u003c\/strong\u003e vegan formula, free of sulfates, parabens and silicones, suitable for coloured hair and sensitive scalps.\u003cbr\u003e\u003cbr\u003e Capacity 50ml.\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":52849172775242,"sku":null,"price":38.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M_-_Frizzy_Logic_Serum.png?v=1758379354"},{"product_id":"ps-spray","title":"Heat-protective spray PS Spray","description":"\u003cp\u003e\u003cstrong\u003eOriginal \u0026amp; Mineral's \u003cem\u003ePS Spray\u003c\/em\u003e\u003c\/strong\u003e is much more than just a \u003cstrong\u003eheat protectant spray\u003c\/strong\u003e. 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Responsibly upcycled \u003cstrong\u003eBlack Spruce bark extract\u003c\/strong\u003e provides UV protection to preserve the vibrancy of colored hair. \u003cbr\u003eThe result: controlled frizz and visibly shinier, stronger hair from the very first use.\u003cbr\u003ePackaged in a post-consumer recycled plastic bottle, PS Spray embodies O\u0026amp;M's commitment to effective and environmentally friendly beauty.\u003cbr\u003e⚠️ Note for mothers: this product is not recommended during pregnancy and breastfeeding. \u003cbr\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eDirections for use\u003c\/strong\u003e:\u003c\/span\u003e Shake the bottle and spray on damp or dry hair. Distribute by combing from roots to ends for even protection up to 230 °C. On non-heat days, apply to damp hair and let it air dry.\u003cbr\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e:\u003c\/span\u003e\u003cbr\u003eAqua, Cetearyl Alcohol, Behentrimonium Chloride, Panthenol (ProVit B5), Hydroxypropyl Starch Phosphate, Aloe Barbadensis Leaf Juice* (certified organic), Isoamyl Laurate, Glycerin, Glyceryl Caprylate, Sodium Gluconate, Isopropanol, Mauritia Flexuosa (Buriti) Fruit Oil, Camelina Sativa Seed Oil, Hydrolysed Vegetable Protein PG-Propyl Silanetriol, Citric Acid, Parfum, Olea Europaea (Olive) Fruit Oil, Ricinus Communis Seed Oil, Cetrimonium Chloride, Picea Mariana Bark Extract, Ceramide NG, Santalum Acuminatum (Quandong) Fruit Extract, Citrus Glauca (Desert Lime) Fruit Extract, Acacia Victoriae (Wattle) Fruit Extract, Potassium Sorbate, Sodium Benzoate, Geraniol, Benzyl Salicylate, Linalool\u003c\/p\u003e","brand":"O\u0026M","offers":[{"title":"Default Title","offer_id":61692222374218,"sku":null,"price":36.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/files\/O_M-PSSpray.png?v=1776698499"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0771\/2990\/8554\/collections\/Collection_O_M_d26f66b8-e640-4bcb-a056-154889538601.png?v=1758394575","url":"https:\/\/studioboucleparis.com\/en\/collections\/o-m-original-mineral-1.oembed","provider":"Studio Boucle Paris","version":"1.0","type":"link"}